Market Research for Small Businesses and Entrepreneurs  healthyfamilytipsblog.com

Market Research for Small Businesses and Entrepreneurs healthyfamilytipsblog.com

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Thinking of Starting A Business? Heed This Advice!

Entrepreneur the magazine for people in that line of work, has a good article about what should be an obvious step in preparing to market a business – talk to your potential customers!

Gotta give them credit for being so bold to suggest the obvious. And I bet a lot of people were guilty and started taking this advice, so it was a service well done.

There’s a lot of good advice on How and Why in the piece, and here’s our favorite:

Watch the body language. The other problem with simply sending out surveys, Maurya says, is you don’t get to see how customers react to your idea. “Body language cues are as much an indicator of problem/solution fit as the answers themselves,” he says.

Read the full article here, http://www.entrepreneur.com/blog/223315

This entry was posted in Money Tips, Small Business and tagged entrepreneur, market research tips, small business marketing. Bookmark the permalink.

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